Hip Hop publicist Arie Goode is here every week answering your email
questions on industry how-to's and important Do's and Don'ts.
This week's question:
Arie, Is there a way to turn a profit with "free" projects? - S.M.
A: Short and sweet.... Yes, absolutely, especially in this day and age.
The internet has created so many different ways to achieve profit from free
projects, events etc.
The internet has created so many different ways to achieve profit from free
projects, events etc.
First and foremost you must establish a fan-base or give possible supporters
access to projects via an interactive, easily navigate-able website or blog, and
use social media ( i.e. Twitter, Facebook and Myspace) etc. to your advantage.
People like supporting what they have a connection with.
access to projects via an interactive, easily navigate-able website or blog, and
use social media ( i.e. Twitter, Facebook and Myspace) etc. to your advantage.
People like supporting what they have a connection with.
Once there's consistent traffic to those sites and a solidified following all you
have to do is provide a project that can be branded or is marketable. This means
creating QUALITY......
have to do is provide a project that can be branded or is marketable. This means
creating QUALITY......
Next jump-start a campaign which entails giving something away for free that
people will be interested in. If satisfied 9 times out of 10 they will purchase other
things you put out and increase public awareness, CD, digital album and concert
ticket revenue. Cha Ching!!!
Good Luck!
people will be interested in. If satisfied 9 times out of 10 they will purchase other
things you put out and increase public awareness, CD, digital album and concert
ticket revenue. Cha Ching!!!
Good Luck!
Do you have something you'd like to know? Send me an email:
contactsaidarie[@]gmail.com and follow me on twitter at:
www.twitter.com/leirapr_ceo
contactsaidarie[@]gmail.com and follow me on twitter at:
www.twitter.com/leirapr_ceo