Samsung released a new app, titled "LeBron," exclusively for Samsung Galaxy owners.
The LeBron App is available for the Galaxy S3, Galaxy S4, Galaxy S5, Galaxy Note 2 and
Galaxy Note 3, and the idea is to offer fans a "unique look" into the life of NBA superstar
LeBron James during his NBA playoffs journey.
The app is split into four sections, each offering a look into the life and happenings of the
Miami Heat forward both on and off the court:
Athlete - These are social updates, videos and photos from LeBron as he gets ready
for games, post-game videos and more.
NBA Playoffs - This offers up LeBron's season and career stats and also offers real-time
updates and live scores from Heat games during the playoffs.
Style - This section includes photo updates and videos that feature LeBron's kicks,
breakfast choices and off-the-court clothing.
Journey - This is focused on photos and updates related to LeBron's charity work and
his family life.
The app also includes a moving wallpaper, a LeBron lock screen for your phone and access
to a radio station that plays LeBron's favorite mix of songs. The lock screen plugs into the NBA
Game Time app and offers real-time score information from a Miami Heat game as it happens.
Samsung has had an endorsement deal with LeBron James for several years, and the Miami
Heat forward frequently appears in ads for Samsung products (although he was recently caught
tweeting about problems with his phone, too). Last fall, Samsung also signed a broader deal
with the NBA. Part of that NBA partnership includes special access for Samsung Galaxy owners
to special content inside the NBA Game Time app. That app is what powers a lot of the real-time
analytical data for the LeBron app. That app also offers up custom lock screens for all NBA teams.
Source: Mashable
The LeBron App is available for the Galaxy S3, Galaxy S4, Galaxy S5, Galaxy Note 2 and
Galaxy Note 3, and the idea is to offer fans a "unique look" into the life of NBA superstar
LeBron James during his NBA playoffs journey.
The app is split into four sections, each offering a look into the life and happenings of the
Miami Heat forward both on and off the court:
Athlete - These are social updates, videos and photos from LeBron as he gets ready
for games, post-game videos and more.
NBA Playoffs - This offers up LeBron's season and career stats and also offers real-time
updates and live scores from Heat games during the playoffs.
Style - This section includes photo updates and videos that feature LeBron's kicks,
breakfast choices and off-the-court clothing.
Journey - This is focused on photos and updates related to LeBron's charity work and
his family life.
The app also includes a moving wallpaper, a LeBron lock screen for your phone and access
to a radio station that plays LeBron's favorite mix of songs. The lock screen plugs into the NBA
Game Time app and offers real-time score information from a Miami Heat game as it happens.
Samsung has had an endorsement deal with LeBron James for several years, and the Miami
Heat forward frequently appears in ads for Samsung products (although he was recently caught
tweeting about problems with his phone, too). Last fall, Samsung also signed a broader deal
with the NBA. Part of that NBA partnership includes special access for Samsung Galaxy owners
to special content inside the NBA Game Time app. That app is what powers a lot of the real-time
analytical data for the LeBron app. That app also offers up custom lock screens for all NBA teams.
Source: Mashable